Social Media
>> Forums | Knowledgebase | BloggingHave you sent any Tweets lately? Blogged about your business sector? Caught up with the latest news through RSS feeds? Developed industry contact including white paper articles? Flexed your networking muscle through forums and multimedia sharing?
Social media is fast becoming one of the most effective and powerful marketing tools, and because the content is generated by users, it is more than cost-effective. Whether it's a video promotion of your business, an opinion you'd like to share about current events or a new partnership that you'd like to shout about, social media provides one of the easiest ways to reach a large audience quickly. Interactivity is the key feature as is sharing information, which can provide topics on your site for people to discuss and give you valuable information on how to progress your company.
By adding interactive features to your site you provide customers with another way in which to interact with your brand, which in turn adds value and exposure and can increase your ROI. An added bonus with this is, the more your site is used and the more relevant the content produced, the higher a ranking it will receive on search engines.
At N2, we can build the platforms to ensure that you're heard and interacting effectively with your customers and business peers. We can advise you on how best to enter into or progress your social media solution, to ensure that it is fulfilling a purpose, rather than just chasing a trend.
Facts and figures:
• 68% of adults visit blogs, social networks and online communities
• 47% said those sites had a direct impact on their purchasing decision
• 34% say they use social media sites to conduct product research
• 56% feel they are better served by companies when they can interact with them in social media
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